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Engagement with Project Neutral

As the Engagement Coordinator with Project Neutral, I worked closely with the Marketing Specialist to build content that would support the launch of the organization's rebrand in the fall.

I created a content calendar that organized the content and timelines appropriately in order for me to be able to design and produce several evergreen content pieces including an infographic, blog posts, an icon system, web graphics in addition to an Instagram Manual.   

Infographic

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Instagram Manual

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This manual was designed to guide the launch of an Instagram platform following the relaunch of the Project Neutral tool in September 2018. The manual outlines everything a non-experienced user needs to know in order to maintain a successful Instagram that fits with the new brand look and feel, as well as target users.  

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